Shop like a local: find, choose and support the independent businesses near you

Local businesses are your neighbors, employers and the character of your street. Plan how much of your spending to move local, learn how to find good independent shops and see the free ways to help them that cost you nothing.

Shop like a local planner

Enter roughly what you spend each month and the share you would like to move to independent local businesses. The planner shows the amounts and where to start. Nothing leaves your browser.

Frequently asked questions

Why shop at local businesses?

Independent businesses employ neighbors, add character to your area and often know their products and customers personally. Moving even a small share of spending helps.

How do I find local businesses near me?

Map apps and reviews, farmers markets, chamber of commerce directories, neighborhood groups and simply walking your own streets.

How can I help local businesses for free?

Leave honest reviews, recommend them by name, share their posts and tell the owner what you liked.

When is Small Business Saturday?

The Saturday after Thanksgiving. In 2026 it is November 28.

Is booking directly better than using an app?

Often, yes. Some third-party ordering and booking apps charge the business a fee on each order, so booking direct can leave more with the business.

Guides

Finding local businesses

Maps, markets, directories, neighbors and how to judge them.

Ways to support them

Reviews, referrals, booking direct and other free help.

Holiday shopping

A list, Small Business Saturday, markets and local gifts.

Do you run a local business?

We help local businesses get found with websites, Google Business Profiles and local ads. Ask for a free review or call (510) 857-7838.